Be a Clothes Aid Charity Champion!
The average woman hoards 22 items of clothing she will never wear, hidden away at the back of the wardrobe. And it’s not just women – according to research conducted by the TV and online retailer QVC, men have an average of 19 items of unworn clothing hidden away.
In one year, the fashion-hungry British consumer accumulates nearly five binliners full of clothing. But despite our passion for fashion, we only wear 20% of our clothes 80% of the time and, according to DEFRA, we throw out nearly 2 million tonnes of clothing each year.
Clothes Aid and Make-A-Wish want to liberate these unloved clothes and give them a new life. Impulse buys, unwanted gifts, wrong size, wrong colour? Clearing out your wardrobe is now a simple and effective way to support Make-A-Wish. We’re looking for any clothes, shoes and accessories that are still in a really good, wearable condition. They don't need to be designer brands – high-street fashion is fine. Remember – the better the quality, the more money raised for Make-A-Wish.
Supporters of Make-A-Wish can get involved in this new scheme by joining up as ‘Clothes Aid Charity Champions.’ As a Charity Champion, all we ask is that you collect just a few ‘seldom worn’ items of clothing from your friends, family and colleagues a few times a year. You could do this at a coffee morning, a parent and toddler group, or even at your office. When you sign up on the Clothes Aid website, you’ll be sent a toolkit with guidelines, leaflets and posters to help you with your collection. When you have a few bags, let Clothes Aid know and they’ll come and collect them from you.
Clothes will be sent for reuse – diverting them from landfill (or gathering dust in the wardrobe) and reducing greenhouse gases.
If you’re interested in becoming a Charity Champion, please visit the Clothes Aid Charity Champions website for more information, or call their dedicated helpline on 08450 722780.